Attribution for one offer

What it is

By default every offer follows the workspace's attribution (Settings › Tracking & safety › Tracking): how long a visit counts, and which hit wins when several partners sent the same visitor.

On the offer's Tracking tab, turn on Use different settings for this offer to give it its own:

• cookie lifetime: how long the visitor's browser remembers the partner;
• which hit wins: the last hit or the first hit;
• quality control: a share of its conversions that wait for your review.

Conversions only from these addresses

The offer's own list of server addresses, on top of the workspace's (Settings › Developers): a conversion for this offer from any other address is refused and shows in the conversion errors as "IP not allowed". Empty: the workspace's list alone decides.

Traffic rules

Rules on the offer's hits, checked top to bottom; the first that matches decides:

• Send to a landing page: the hit counts for another landing page of the offer and the visitor moves there. The page opens first, then the tracking tag moves the visitor.
• Don't count: the hit is kept as not counted, with the rule as its reason, so no sale can come from it.

A rule looks at the country, device, operating system, browser or sub IDs 1–5, each is or is not one of the values; all of its conditions must match.

Good to know

• Changes apply to new hits.
• See Attribution for how the window and the models work.